Greenlight
Establishing a fresh, ownable photo style
As part of a brand evolution, we took another look at how Greenlight's photography could take on a more ownable style and begin to feel uniquely Greenlight. By partnering with photographer Alex Lau, we utilized his docu-style approach to capture warm, authentic moments that demonstrate the aspirational life Greenlight products can unlock for your family.Role: Art Direction
Greenlight
Powering teen independence with Greenlight Infinity
Independence. Teens want it. Parents want it for them. Enter: Greenlight Infinity. A brand new plan that has everything teens need to manage money, stay connected, and call for help. Plus, the highest savings rate for teens on the market.Role: Design Lead