SmileDirectClub
A better way to clean
A massive effort by the entire marketing team to launch a full line of new products online and in store at Walmart. Projects included photo styling, package design, 3D/motion direction, paid and organic social, retail displays (Walmart, CVS, and SmileShops), and web design.
Year: 2019
Role: Designer
SmileDirectClub
Change everything
After the IPO and product launch, it was time for SmileDirectClub to start growing brand awareness and becoming a household name. I was on a team who pitched the concept "Change Everything," which describes the impact a smile can have on your life and ultimately, everything.
Year: 2019
Role: Designer
SmileDirectClub
Additional work
Various snapshots from projects across social, retail, and experiential.
Year: 2019–2020
Role: Designer